Posts tagged: Development
Paulo Coelho in a ‘20 second read’ about the process of writing. Reading that, it seems to me writing is a lot like creating great software.

I took this picture inside Château de Chenonceau. The same French castle that is pictured on the cover of Cocoa Design Patterns. On the book cover the outside of this castle is shown, which is pretty impressive, especially because the bridge that spans the river Cher is part of the castle. The picture above is taken inside that bridge. The inside is still nice, but not nearly as impressive as the outside.
Something like that is true for most books on Cocoa/iOS/iPhone development. They look good on the outside, but a soon as you dive in, they are nice but nothing more. Cocoa Design Patterns is an exception to this rule, in my humble opinion this is one of the few books every iOS or Mac OS X developer should read. It is not a book for beginners, but will suit someone who has already quite some Cocoa experience.

by Erik M. Buck and Donald A. Yacktman
Published by Addison-Wesley Professional
ISBN-10: 0321535022
ISBN-13: 978-0321535023
Below are some more pictures of the Château de Chenonceau.
This Tuesday I am scheduled to give a presentation at Ignite San Diego about iPhone Development. A presentation at Ignite is accompanied by a 20-slide deck (Keynote or PowerPoint) that advances automatically. Each slide is shown for 15 seconds, so the complete presentation takes five minutes.
Ignite was inspired by Pecha Kucha Nights, where speakers are given 20 slides, each shown for 20 seconds, giving each speaker six minutes and 40 seconds of fame. ‘Pecha Kucha’ is the Japanese term for ‘chit chat’. The first Ignite was sponsored by O’Reilly Media and took place in Seattle in 2006. Since then the event spread over the world. O’Reilly has continued to support Ignite.
It seems that this years WWDC will be about iPhone/iPad development mostly. Recently more and more people are saying the Google’s Android is the only big competitor to Apple’s iPhone OS. Some people are even saying Android market share is already bigger than Apple’s. What will Steve Jobs say about that in his keynote that starts the WWDC on June 7? How will Apple keep ahead of Google?
This is a summary of a blog post I wrote for One More Thing. If you can read Dutch, check out the extended version of this post at:
http://www.onemorething.nl/2010/06/keynote-vooruitblik-steve-vs-google/
Here is what Steve will do:
Steve will say something about iAd, Apple’s new advertising platform. This is what Steve had to say about Google and Android:
We did not enter the search business. They entered the phone business. Make no mistake: Google wants to kill the iPhone. We won’t let them.
Well, Google’s business is actually selling ads. Apple is now officially moving into Google’s business. As a developer I it would be nice to be able to make a little extra money.
Here is what Apple may do:
We will see. If Apple does not lower the price of the iPhone and/or does not expand its market share by starting to sell an iPhone that will work on Verizon’s network there is one simple conclusion: Apple is doing way better than some people want us to believe they do. That would be nice.